To launch the fragrance, Cosmopolitan is on the hunt for three ‘fun, fearless females’ who embody the brand to become the face of the campaign. Women are being asked to visit the microsite, Cosmofragrance.net, to upload a photograph of themselves with an explanation as to why they are the perfect person to front the launch...More info: Hearst Digital Media
The three lucky winners will be chosen from an expert judging panel in the summer, and will go on to star in the advertising and marketing campaign for the fragrance, as well as appearing in the October issue of the magazine...More info: Hearst Digital Media
“This launch is a first for a women’s magazine and is a natural step as we expand the power of the Cosmopolitan brand,” said Greg Witham, Group Publishing Director, Cosmopolitan...More info: Hearst Digital Media
